T-Mobile this morning announced the company’s latest entry into its “uncarrier” PR salvo: ‘Mobile without Borders,’ which provides “free” calling and data while in Canada and Mexico. According to the T-Mobile announcement, all T-Mobile Simple Choice customers will now get free calling to and from Mexico and Canada — as well as 4G LTE data service in both countries — at no additional charge.
The announcement is an extension of T-Mobile’s late 2013 announcement that it would offer free, 128 kbps roaming in up to 100 countries.
Starting on July 15, users who travel to Mexico and Canada will pull data usage allotments from the same pool of data they have while in the United States. “We’ve done this the Un-carrier way,” added the CEO, “reaching across borders, partnering with leading providers offering the best LTE networks, creating a simple solution right now − then not charging a penny more for it.”